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My Corporate Radio was born from the idea of bringing the quality of Italian professional radio — the kind you listen to every morning in the car — into businesses. Hotels, stores, restaurants, chains. No shortcuts, no consumer playlists, no hidden fees. Just radio done right.
Inside our clients' venues, every day, someone asks "what music do we play today?". The most common answer is a playlist downloaded months ago that, after looping endlessly, sounds repetitive — or tracks chosen without a coherent thread tied to what the venue actually is. My Corporate Radio solves this: radio curated every day by people who do radio for a living, built on the identity of the individual venue, that doesn't repeat itself and stays coherent over time.
For those who also want peace of mind on the licensing side, we built a proprietary music library produced in-house under human editorial supervision. Everything included in the monthly fee, with a document describing the catalogue provided at activation. A linear, transparent solution that many venue owners had been looking for.
And then there's internal communication. In hotels, stores, and even companies with 3,000 employees, you need to be able to speak to customers or staff: daily promotions, service announcements, multilingual welcomes for international guests. With My Corporate Radio you write a text, and within seconds it becomes a voice announcement that goes on air in the music programming between one track and another. Same logic as professional radio jingles, applied to any company size — from a small business to enterprise groups.
My Corporate Radio is led by its two founders — Emanuele Carocci, on-air radio host every morning on RTL 102.5 (Italy's most-listened-to radio), who oversees the editorial direction of the product, and Zaira Fera, his wife and business partner, who leads partnerships and client relationships. Around them works a structured team of professional Italian voice talent, sales partners, developers, technical and legal advisors that allows the product to operate every day across clients ranging from individual venues to enterprise groups.
My Corporate Radio is a B2B SaaS startup directly led by its two founders, who maintain editorial and strategic direction over the product. Vertical expertise (audio production, sales, development, regulatory compliance) is handled by a structured team of specialists.
Radio host with over twenty years of experience on Italian national radio. For more than ten years on-air at RTL 102.5 (Italy's most-listened-to radio), where he hosts "La Famiglia Giù Al Nord" every morning Monday to Friday from 9 to 11. Over the same years he has worked as DJ, music producer and radio scheduler. At My Corporate Radio he directly oversees the editorial direction of the product: format selection, sound design curation per sector, quality of AI voice announcements. He also curates Velvet Hours, the DJ format designed for hotels, corporate events and private residences.
LinkedIn profile Velvet Hours — DJ Experience
Co-founder of My Corporate Radio together with her husband Emanuele, where she leads commercial partnerships, supply chain relationships and brand communication. She drives the development of the client network — from individual boutique hotels to institutional partnerships with leading Italian hospitality associations, and relationships with enterprise clients across consulting and fashion sectors. She is the person who makes the product speak with the market: defines positioning, builds sector narratives, follows presentations with strategic clients.
LinkedIn profileThree editorial principles that hold the entire product together. Not slogans: operational choices visible in every schedule we deliver.
Schedules are built by people who do professional radio every day. Not playlists generated by consumer algorithms, not Spotify track collections. Real editorial curation sector by sector: the sound design of a boutique hotel is not the same as a clothing store, and a restaurant's is not the same as a gym's. Every client receives a schedule designed for the identity of their venue and the moment of the day.
We are a radio service for venues and businesses, with a music library produced directly by our editorial team. This means everything is included in the monthly fee, no hidden costs, and a document describing the catalogue provided to the client at activation.
We use artificial intelligence to produce tracks, voices and arrangements, but always under the supervision of the editorial team. Compliant with the European AI Act (EU Reg. 2024/1689) and Italian Law 132/2025. The Italian voice you hear on enterprise clients is a real Italian professional voice talent, recorded in studio.
The product is built by the two of us. But we are not alone.
For voice talent on enterprise clients we work with professional Italian voice talents who record for national radio every day, under Emanuele's editorial direction. For sales across the Italian territory we collaborate with commercial partners who present the product to hotels and local hospitality groups. For regulatory compliance (Italian Legislative Decree 35/2017, AI Act, Law 132/2025, GDPR) we have specialized legal support.
The approach is the typical one of agile B2B structures: strategic and editorial direction managed by the two founders, an extended operational team of specialist professionals for every vertical area of the product. It's the model that allows us to follow with the same care a single venue and a multi-location enterprise client.
Explore our plans for custom radio, multi-location setups, or AI voice announcements. We respond within 24 hours with a tailored proposal.